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Festival Diary, Thursday 21 July

Festival Daily Diary // Thursday 21 July

10:30 Seminar Pitching Panel with Vision Pictures Free Hospital Club
12:00 Guest Screening Hollyshorts (USA) Free Curzon Soho
12:30 Seminar Film London: Microwave Free Deluxe Soho
14:00 Guest Screening DC Shorts (USA) Free Curzon Soho
14:30 Seminar Fujifilm Shorts: Secrets of Cinematography Free Deluxe Soho
16:00 Guest Screening Shorts Film Festival (Australia) Free Curzon Soho
17:00 Seminar Future of Advertising Free Apple Store
18:15 Official Screening Broadcast Design Category Free Deluxe Soho
19:00 Screenings Orbital London TBC
19:00 Reception VIP Reception Invite Rushes
19:30 Official Screening Broadcast Design Category Free Deluxe Soho

10:30 | The Hospital Club | Pitching Panel with Vision Pictures

With funding increasingly scarce it has become even more essential that filmmakers are able to deliver the perfect pitch.  In association with Vision Pictures, this event will give an in-depth look at the pitching process. Filmmakers will pitch live to an industry panel, giving you, as an audience, a rare glimpse into the dynamics of this process and an insightful listen to the fed back on offer.

More Info           Book Tickets                                      http://visionpictures.org

12:30 | Deluxe Soho | Film London Presents: MICRO-BUDGET MOVIE-MAKING – The Microwave Road

This session will focus on feature filmmaking on a micro-budget, using the Film London production scheme ‘Microwave’ as a template. Created in 2006, the Microwave scheme challenges filmmakers to shoot a feature film for no more than £120,000 with cash and in-kind support.  Recent alumni of the scheme include director/writer Eran Creevy, Shifty  – who is now working on his second feature, Welcome to the Punch, Ridley Scott exec producing – and currently in post-production is Ben Drew’s (aka Plan B) first feature film Ill Manors. This session will illustrate the journey from Script to Screen of the latest Film London feature to complete: Strawberry Fields – in particular focusing on the script development and the practical production issues the film had to face. The film’s director/writer Frances Lea will be in conversation with Film London’s Microwave Creative Executive Mia Bays.

More Info             Book Tickets                        www.microwave.filmlondon.org.uk


14:30 | Deluxe Soho | FUJIFILM SHORTS: SECRETS OF CINEMATOGRAPHY

Meet the Directors of Photography from previously shortlisted FujiFilm Shorts. Screening their work from previous years, the DPs will discuss their role in the creative process and the choices they made in the production with the director and production designer. The seminar looks at the inner workings of cinema to entertain and emotionally move an audience and the issues for a Director of Photography working in the highly collaborative process encompassing performance, editing and music.

FANATIC with DoP Paul Robinson
Photographer turned Cinematographer, Paul, shot this short on location in Barcelona. He used the ‘Bleach Bypass’ technique at the film processing stage to great effect.

SKATEISTAN with DoP Franklin Dow
A documentary about a skateboarding school in Afghanistan which was shot on 16mm film.

A ROAD APART with Writer & Producer Olivier Kaempfer.
Olivier wrote, produced and even has an editing credit on this road movie which was shot entirely on location in Switzerland.

THE BUSINESS TRIP with DoP Angus Hudson.
Winner of the Best Film award for Fujifilm Shorts 2010, Angus explains why simplicity is sometimes the winning formula when trying to tell a story.

More Info            Book Tickets                         www.fujifilmshorts.com

17:00 | Apple Store | THE FUTURE OF ADVERTISING

Hosted by APA
The TV commercial is still at the heart of advertising’s future. Brands are recoginsing this by creating a commercial as the centre of campaigns, something which communicates the idea in a way that achieves the maximum impact. Advertising in other media then builds on the impact and knowledge of the message the commercial has delivered. Virgin Atlantic is a brand that has been at the forefront of that approach.
In each of the last two years they have set out to produce one fantastic commercial to define their service to consumers. Of course, the starting point, creating a brilliant commercial, is not easy to achieve.
This film created by the Advertising Producers Association provides a unique insight into the creation of a brilliant commercial, Virgin Feeling Good, through interviews with the creatives behind it and the producers who realised their vision.

Steve Davies from APA will be joined by Jody Alison, Producer at Rainey Kelly and David Steward, Head of Production at Partizan, who both worked on the Virgin commercial.

Watch the official Virgin Atlantic Advert here

More Info          Book Tickets                         www.a-p-a.net

 

19:00 | MYSTERY LOCATION TBC | ORBITAL LONDON SCREENINGS

Hosted by RSSF, Rotoreliefs, The Smalls and The London Short Film Festival
From humble beginnings screening at a warehouse in Barking in coldest January, Orbital London has blossomed into a pan-metropolitan, all-encompassing journey through and around our city, documenting the most fascinating and eclectic elements of London life. A selection of three minute films, all depicting journeys made around the edge of the London, all screening in secret locations, each one hosted by one of London’s top short film bodies. Join Soho Shorts as we go guerrilla and discover the vast breadth of stories that this city has to offer. At the time of writing, the location(s) of the Orbital London screening(s) are still a secret. However, by the time that this text is in your hands or on your screen, details will have been revealed at www.orbitallondon.com

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About Soho Shorts

We celebrate the wealth of talent working across all genres of short format productions. For us that means anything under 45minutes including fiction, factual, animation, music video, and digital content in every degree. Year round Soho Shorts helps curate programme across the UK and internationally. Contact us if you want to team up.

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